CRM
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Criminals ♥︎︎ Customer Loyalty Programs
S&H Green Stamps set the foundation for the customer loyalty programs we see today. Beginning in 1896, participating retailers purchased the stamps from S&H that were then passed along to customers in accord with the dollar amounts they spent in stores. Customers then redeemed their stamps once they had accumulated enough for the item or items they wanted. Those who... -
Franchise Owners Unite in Seeking Legislative Protections
Franchise Owners Associations continue to make headway in seeking legislative protections as New Hampshire joins California, Maine, Massachusetts, Pennsylvania, and Rhode Island (already successfully passed) in introducing bills to protect franchised businesses. A blog post at BlueMauMau.org, "New Hampshire to Introduce Franchise Protection Bill," reports that New Hampshire representative Pat Abrami has indicated that he has filed legislation to "provide... -
Nordstrom Hacked By Skimmer Scam Flim-Flam
We were intrigued by a recent blog post, "Nordstrom Finds Cash Register Skimmers," on Brian Krebs' Krebs On Security (KOS) website. The KOS blog points out that most scam artists who deploy debit and credit card skimmers target ATMs, but criminals may also use the inexpensive data storage devices, typically $30 to $40, to exploit modern-day cash registers. As the...